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Social Media Marketing

Importance to consciously scroll social media

Do you create content for a business purpose, consciously tailor your feed, and best influence the social algorithms to provide you with valuable content?

OR

Do you consume content to distract you, mindlessly scroll through your feed, and let the social algorithms poison you with useless, random and unproductive content?

Social Media Distraction
How do you currently use social media? Are you someone who is a creator or a consumer?

Before I started my Digital Marketing Apprenticeship, I was asleep and unaware of what I was doing on my social media accounts. However, since working in social media marketing for a year now I can confidently say I am much more aware of the importance to consciously scroll social media. The benefits that come with being a creator vs consumer are endless, but productivity is the biggest for sure.

Social Media Evolution
Social Media Distraction

Take control.

After hearing the two options of being either a social media creator or social media consumer, choose which category you fit in and be honest with yourself. It is time to make a conscious decision if you want to take back control of your social media content feeds.
If your answer is yes, I want control back, then...

The first step is to acknowledge and recognize how much time you are spending scrolling social media content. You need to determine what value you are getting in return and is the time well spent or is it a distraction?

2 The second step is to find your need for social media. What are you interested in? What value do you want your content to give if you are a creator? What value do you want to receive from your content feed, if you want to remain a consumer? To note not everyone is made to be a creator but a conscious consumer is significantly better than an unconscious consumer. 

 

The third and final step is to act on step one and step two. You need to take control and consciously scroll through your social media accounts. It is important to make conscious decisions to like and engage with content that you find of value and to not like and engage with content that distracts and does not give you value. To conclude, become aware, wake up from your dazed mindless state when in your digital realm and consciously create a healthier more productive social media digital environment for yourself and others.

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