Is an apprenticeship worth it?

Want to join me on my pathway to working with one of the biggest media agencies in the world? I will be writing about how I got to where I'm at now. This is how I became a digital marketing apprentice and what my daily life is like. Application Process After completing my BTEC Business course in during college I was juggling a few part time jobs, hobbies and my future career around. I had found a passion for baking and becoming a makeup artist however I didn't realize a huge thing I was doing every single day of my…
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Digital Marketing Specialist Areas

Digital Marketing Specialist Areas

What are Specialist Areas? By 'specialist areas', we mean key pillars that make up Digital Marketing. They form the base of Digital Marketing, and can help inform a Digital Marketing strategy. For those new to Digital Marketing, perhaps a budding apprentice, this blog post will explore definitions of the 6 specialist areas. In addition, you will be provided with tools to explore further. Specialist area #1 : SEM Search Engine Marketing (SEM) is a blanket term used for methods to optimise website performance. This includes SEO and PPC, the second and third specialist areas. Specialist area #2 : SEO Search…
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Uni & Debt or Earning & Learning?

What to do next after school? Whether you are finishing up you A-levels, BTEC or college in general, thinking about what you wish to do next is always daunting. But have no fear the Apprenticeship Network is here! University is no longer the social norm. Students have spent around 15 years of their life in school. Spending another 3-4 years just doesn't sound appealing anymore. Work-based learning is a game changer. It's like test driving a career, and I have seen it in action with our registered apprenticeship programs for high school students.Kim Reynolds This is where apprenticeships come into…
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3 Reasons why a career in Digital Marketing would be PERFECT for you!

3 Reasons why a career in Digital Marketing would be PERFECT for you!

Everything is going online Companies in all sectors are focusing on developing a digital online presence. The digital economy is growing much faster than the offline economy, and so you should use this to your advantage and get the skills you need to get hired! Here are 3 reasons why There are so many different diverse roles! There are a lot of different area's in marketing, and by taking our course you can specialize in any of the below. Social Media Marketing: Using an array of social media platforms such as Instagram, Facebook, and Twitter to target audiences.Offline Marketing: This includes the…
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Minimum Salary for Apprenticeships

Minimum Salary for Apprenticeships

Why the minimum Salary is not your maximum There is a belief that the earning potential of an apprentcieship is not very high. I will explain to you why although the minimum salary for an apprentice is £6.56 it is not the maxiumum you will expect to acheive throughout your apprenticeship journey. Industry Salary On average employers often pay more than the minimum rates, especially for higher level apprenticeships. According to Total Jobs, the average annual salary for an apprenticeship is £23,000, which works out at around £12 per hour! The minimum salary does not take into consideration the average…
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Customer Lifecycle and Marketing Funnel – Digital Marketing Apprenticeship

The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. So what are some key pieces of knowledge you need to understand in your digital marketing apprenticeship in order to be able to fulfil your primary role? Customer purchasing online The Customer Lifecycle The customer lifecycle represents the different stages / journey that buyers will go through as they interact and build a relationship with your brand – from initial awareness through to purchase and advocacy.…
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Top 3 Jobs to Come Out of Your Digital Marketing Apprenticeship

You're probably thinking what can I do with a level 3 digital marketing apprenticeship? We've got you covered! From a digital marketing apprenticeship there are a vast range of roles for you to get stuck into. It's time to kick start your career in the digital marketing world. We'll be covering the top 5 job roles you can get out of your apprenticeship. As well as their roles and responsibilities. 1. Social Media Executive Love social media? why not have it has part of your job! Be responsible for all your companies social media channels such as Instagram stories, LinkedIn…
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Digital Marketing Specialist Areas – Get To Know Them

Digital Marketing Specialist Areas – Get To Know Them

If you're beginning or considering starting a Digital Marketing Apprenticeship, you'll need to know your technical material. Let's get started and dive into the technical universe of specialist areas. Here you will fully understand each area and get to know the tools associated with each! Digital Marketing is an exciting course and has so much to offer! Digital Marketing Specialist Areas And Definitions Today we'll look at six different specialised areas that you'll encounter on your Digital Marketing course. It's critical that you understand each so that you can use it correctly during your training and campaign work. Search Engine…
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Social Media Best Practices

Social Media Best Practices

Social media usage is one of the most popular online activities. In 2020, over Utilising social media best practices is vital to succeeding as a digital marketer as social media is one of the most influential and popular online activities. The pandemic drove more people to spend time online and find more ways to engage with each other. With social media constantly evolving and changing, your content and how you reach your audience has to adapt to these changes. Using social media best practices as well as strategies backed up by real data will get you the results you want. I will be…
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